Sprintexx Digital Ad-Tech: Merging Data, Creativity, and Precision Advertising
Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology reshapes modern advertising. In the present dynamic digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is smart, measurable, and performance-driven.
At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has guided Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx embodies his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Advanced Data Insights
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Cross-platform Media Execution
This combination allows brands to connect deeply and inspire meaningful response.
Sprintexx Omnichannel Framework: From Awareness to Action
1. Brand Awareness & Positioning
We use creative brand storytelling to build awareness, trust, and resonance—ensuring enduring brand equity.
2. Precision Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All optimised to maximise ROI and reduce cost per result.
3. AI/ML-Driven Ecosystem
Sprintexx is a data-first platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—targeting them at their highest engagement moments.
4. Influencer & Community Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine influence and visibility to drive engagement and measurable outcomes.
5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.
7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.
Our Unique Value Proposition
? Over 491 Million Authenticated Users Nationwide
Access through partnerships with Sprintexx Owner RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Cross-Media Audience Activation
We apply intelligence across internal, external, or third-party media—offering limitless adaptability.
? Proprietary DSP + Programmatic Intelligence
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Machine-Learning Audience Modelling
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Advertiser-Controlled Framework
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Why Businesses Partner with Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to trust, delivery, and measurable outcomes.
Leadership That Drives Innovation
Mr. Jai Sognai, with more than 30 years of marketing mastery, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx stays future-ready in the rapidly evolving digital ecosystem.
The Next Generation of Ad-Tech
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As markets modernise, Sprintexx remains committed to intelligent, open, and outcome-driven advertising.
Conclusion: The Smartest Way to Advertise Today
Whether your goal is enhancing visibility, acquiring customers, or increasing ROI—Sprintexx Ad-Tech is your gateway to smart, high-performance advertising.
Sprintexx Ad-Tech — Driven by Janus Koncepts.
Where Data Drives Insight.
Where Creative Thinking Fuels Impact.
Where Tech Empowers Success.